Digital display advertising in Houston, TX
Community Impact runs geo-targeted display ads across communityimpact.com for readers in 31 Houston communities and 74 ZIP codes. Ads are delivered against local news content, so your business appears next to the reporting residents came to read.
Display works best in Houston as the reinforcement layer — the reader saw your print ad, opened the newsletter, and then keeps seeing you while reading local news. It is the cheapest impression in the lineup.
Quick Facts
- Web Ads is available in Houston, Texas from Community Impact.
- Community Impact covers 31 Houston-area communities: Montgomery, Magnolia, Tomball, Conroe, The Woodlands, New Caney, Porter, Kingwood, Humble, Lake Houston, Jersey Village, Spring, Klein, Cypress, Cy-Fair, Katy, Fulshear, Heights, River Oaks, Montrose, West University Place, Bellaire, Meyerland, Sugar Land, Missouri City, Pearland, Friendswood, Manvel, Clear Lake, League City, Bay Area.
- Houston print delivery reaches about 1.15 million mailboxes per month, roughly 1.16 million copies, and an estimated 1.8 million readers.
- The Houston Morning Impact newsletter is delivered to about 98,000 inboxes per send at an open rate of 40%+.
- Houston has 15 monthly print editions; advertising is sold by edition.
- Formats available: Monthly CI Website, Daily Digital Sticky, Monthly Programmatic.
Which Houston communities can I advertise in?
Community Impact covers all 31 of them across 15 monthly editions. Digital display advertising is sold by edition, so you pay for the areas you actually serve.
- Montgomery
- Magnolia
- Tomball
- Conroe
- The Woodlands
- New Caney
- Porter
- Kingwood
- Humble
- Lake Houston
- Jersey Village
- Spring
- Klein
- Cypress
- Cy-Fair
- Katy
- Fulshear
- Heights
- River Oaks
- Montrose
- West University Place
- Bellaire
- Meyerland
- Sugar Land
- Missouri City
- Pearland
- Friendswood
- Manvel
- Clear Lake
- League City
- Bay Area
What digital display advertising formats are available in Houston?
- Monthly CI Website
- Daily Digital Sticky
- Monthly Programmatic
Web Ads in Houston — common questions
- How is Houston digital targeting handled?
- Ads are geo-delivered to readers in the Houston communities you select, down to the ZIP-code level across 74 ZIPs. You are not bidding against national advertisers for local inventory — placement is bought, not auctioned.
- What digital formats can I buy?
- Monthly placements on the CI website, a daily digital sticky unit, and monthly programmatic delivery. Formats can run alongside print and newsletter in a single CI 360 campaign on one invoice.
- Do you report on digital performance?
- Yes. Campaigns come with monthly reporting, and Community Impact's attribution program can match ad delivery against your own customer file to show which channels drove business, not just clicks.
- Which Houston communities does Community Impact cover?
- Community Impact covers 31 Houston-area communities across 15 monthly editions: Montgomery, Magnolia, Tomball, Conroe, The Woodlands, New Caney, Porter, Kingwood, Humble, Lake Houston, Jersey Village, Spring, Klein, Cypress, Cy-Fair, Katy, Fulshear, Heights, River Oaks, Montrose, West University Place, Bellaire, Meyerland, Sugar Land, Missouri City, Pearland, Friendswood, Manvel, Clear Lake, League City, Bay Area. Advertising is sold by edition, so you can buy one, several, or the whole metro.
- What does digital display advertising cost in Houston?
- Pricing depends on which Houston editions you select, the size or format you buy, and how many months you run. Community Impact quotes a flat monthly rate with design included — there is no bidding and no CPM inflation. Contact the Houston team for a quote for your communities.
- How do I know if my Houston campaign worked?
- Every campaign includes monthly reporting. Community Impact also runs an attribution program that matches campaign delivery against your own customer list to show new customers and revenue influenced, rather than clicks alone.
Other ways to advertise in Houston
- Print Newspaper Advertising in Houston
- Email Newsletter Advertising in Houston
- CI Storytelling in Houston
- Targeted Mail in Houston
- CI Connections in Houston
- Metro Guides in Houston
Or see everything available in Houston, or the CI 360 package that bundles print, digital, and storytelling together.
Start digital display advertising in Houston
Tell us which Houston communities you serve and we'll put together a plan and a flat monthly rate — design included.