This is by far one of the best collections of reports we have received from any purchased media partner. I really like the average cost per reader calculation. The impressions and hovers are great — and I so appreciate the transparency on the open rate.
Email Newsletter
96% Rank It as a Favorite Email.
Two ad banners and two storytelling banners — every day, five days a week, to every Morning Impact subscriber.

Quick Facts
- Unique Subscribers: 140K+
- Avg Open Rate: 30–40%
- Rank as Favorite: 96%
- Available across Austin, Houston, Dallas-Fort Worth, and Bryan-College Station.
- Part of Community Impact's multi-channel advertising platform reaching 2M+ Texas residents.

The Morning Impact
A favorite email — delivered five days a week.
The CI Morning Impact newsletter reaches 140K+ unique subscribers across Texas with an average 30-40% daily open rate. Every edition carries two exclusive ad banners and two exclusive sponsored storytelling banners — high-visibility placements in an email readers genuinely look forward to.
What's Included
What’s included.
- 01
Exclusive ad banners
Two exclusive ad banners delivered 5 days per week in the Morning Impact — high visibility, low clutter.
- 02
Sponsored storytelling banners
Two exclusive storytelling banners per edition pair a hero photo with a linked story — ad placement that feels editorial.
- 03
A genuinely loved email
96% of readers rank the CI Morning Impact as a favorite email (2025 Readex Research) — average open rates of 30-40% daily.
- 04
Target by market or metro
Target a single market (5-10K subscribers) or bundle across a full metro. Pairs with print + web for CI 360 attribution.
Formats
Available formats
Available Metros
Where it runs
Austin · Houston · Dallas-Fort Worth · Bryan-College Station
See how we measure ROI→From Our Advertisers
What Advertisers Are Saying
Real feedback from email newsletter advertising campaigns.
We felt so highly about Community Impact that when we saw the email newsletter reach, we expanded into every market they offered. The open rates spoke for themselves.