Targeted direct mail in Austin, TX
Community Impact mails addressed print pieces to selected carrier routes across Austin, drawn from the same network of roughly 880,000 mailboxes that receives the newspaper. Pick the neighborhoods you actually serve, and pay only for those.
Targeted mail is the precision option: instead of buying a whole Austin edition, you buy the specific routes around your location — useful for a business whose service radius is smaller than a community.
Quick Facts
- Targeted Mail is available in Austin, Texas from Community Impact.
- Community Impact covers 22 Austin-area communities: Liberty Hill, Leander, Georgetown, Round Rock, Hutto, Pflugerville, Northwest Austin, Far Northwest Austin, Cedar Park, Lake Travis, Westlake, East Austin, Central Austin, Southwest Austin, Austin, Dripping Springs, Buda, Kyle, San Marcos, Bastrop, Cedar Creek, New Braunfels.
- Austin print delivery reaches about 880,000 mailboxes per month, roughly 890,000 copies, and an estimated 1.38 million readers.
- The Austin Morning Impact newsletter is delivered to about 107,000 inboxes per send at an open rate of 40%+.
- Austin has 13 monthly print editions; advertising is sold by edition.
- Formats available: Front Sticky Note, Insert, Postcard, Sticky + Insert Combo.
880,000
Austin mailboxes per month
13
Monthly editions
50
ZIP codes served
22
Communities covered
Which Austin communities can I advertise in?
Community Impact covers all 22 of them across 13 monthly editions. Targeted direct mail is sold by edition, so you pay for the areas you actually serve.
- Liberty Hill
- Leander
- Georgetown
- Round Rock
- Hutto
- Pflugerville
- Northwest Austin
- Far Northwest Austin
- Cedar Park
- Lake Travis
- Westlake
- East Austin
- Central Austin
- Southwest Austin
- Austin
- Dripping Springs
- Buda
- Kyle
- San Marcos
- Bastrop
- Cedar Creek
- New Braunfels
What targeted direct mail formats are available in Austin?
- Front Sticky Note
- Insert
- Postcard
- Sticky + Insert Combo
Targeted Mail in Austin — common questions
- How precisely can I target in Austin?
- Down to individual carrier routes within the 50 ZIP codes Community Impact mails in Austin. That's tighter than an edition, which matters if your customers come from a few square miles.
- What mail formats are available?
- A front sticky note on the newspaper, a printed insert, a standalone postcard, or a sticky-plus-insert combination. Printing and mailing are handled in-house on one invoice.
- Can targeted mail be combined with print and digital?
- Yes. Most advertisers run mail as part of a CI 360 campaign so the same household sees the newspaper ad, the newsletter, and the mail piece in the same month.
- Which Austin communities does Community Impact cover?
- Community Impact covers 22 Austin-area communities across 13 monthly editions: Liberty Hill, Leander, Georgetown, Round Rock, Hutto, Pflugerville, Northwest Austin, Far Northwest Austin, Cedar Park, Lake Travis, Westlake, East Austin, Central Austin, Southwest Austin, Austin, Dripping Springs, Buda, Kyle, San Marcos, Bastrop, Cedar Creek, New Braunfels. Advertising is sold by edition, so you can buy one, several, or the whole metro.
- What does targeted direct mail cost in Austin?
- Pricing depends on which Austin editions you select, the size or format you buy, and how many months you run. Community Impact quotes a flat monthly rate with design included — there is no bidding and no CPM inflation. Contact the Austin team for a quote for your communities.
- How do I know if my Austin campaign worked?
- Every campaign includes monthly reporting. Community Impact also runs an attribution program that matches campaign delivery against your own customer list to show new customers and revenue influenced, rather than clicks alone.
Other ways to advertise in Austin
- Print Newspaper Advertising in Austin
- Email Newsletter Advertising in Austin
- Web Ads in Austin
- CI Storytelling in Austin
- CI Connections in Austin
- Metro Guides in Austin
Or see everything available in Austin, or the CI 360 package that bundles print, digital, and storytelling together.
Start targeted direct mail in Austin
Tell us which Austin communities you serve and we'll put together a plan and a flat monthly rate — design included.
Get Austin pricing